Boston, Mass. and Reno, Nev. (Nov. 13, 2009) – One to One Interactive announced today the formation of One to One Travel, an industry practice group dedicated to provide complete one-to-one digital marketing solutions for today’s travel and tourism brands. To complement One to One Travel, www.onetoonetravel.com was also launched, offering convenient access to the news, thought leadership and client work examples serviced by the One to One Travel practice group.
“As a result of One to One’s recent acquisition of Reno-Tahoe and Salt Lake City based Twelve Horses, we were able to incorporate their talent and years of travel and tourism experience with ours to create One to One Travel and to enhance the strategy and insights we provide to our clients in the industry,” explained Jeremi Karnell, founding partner and president of One to One Interactive. “Economy aside, today’s travel and tourism brands face increasing challenges to reach, develop and maintain customers. Concurrently, marketing expenditures continue to shift from the traditional media mix to data-driven online performance marketing strategies that in our experience are delivering the results.”
With more than fifteen years experience transforming travel brands online, One to One created One to One Travel so it was able to expand their client base and adapt to the ongoing shift in marketing for the industry. One to One Travel services over 40 travel brands today and has developed solutions for amusement parks and attractions, casino hotels and resorts, destination marketing organizations, golf resorts, hotel resorts, ski resorts, tourism special events and travel transportation.
One to One Interactive’s experience with translating and transforming travel and tourism brands online began in 1995 by launching northern Nevada’s first casino hotel Web site. The One to One Travel team focuses on bringing forth the latest digital marketing strategies to help transform the web presence for clients such as Vail Resorts, Royal Caribbean, Monterey County Convention & Visitors Bureau, Tahiti Tourism and Las Vegas Monorail. The work put forth by the members of One to One Travel has earned more than one hundred industry recognitions and awards.
To further connect with One to One Travel, please visit www.onetoonetravel.com, or follow on Twitter @OneToOneTravel.
About One to One Interactive
Complete One-To-One Solutions for Brands, Agencies, and Publishers
Established in 1997, One to One Interactive is the first enterprise to assemble a complete solution for brands, agencies and publishers executing one-to-one marketing strategies. By bringing together one of the nation’s leading digital marketing agencies, the world’s most comprehensive portfolio of permission marketing platforms, performance marketing solutions and cutting-edge neuromarketing research techniques, the companies of One to One Interactive build informed and creative customer/constituent strategies on the belief that digital media’s ability to enable engaging one-to-one dialogues is the future of marketing.
One to One Interactive has recently been ranked by Inc. Magazine as one of the fastest growing private companies in America, one of the Top Interactive firms in the United States according to B2B Magazine, and one of the world’s 20 hottest independent digital marketing firms by Ad Age.
Please visit one of One to One Interactive’s web sites for more information:
* One to One Interactive: www.onetooneinteractive.com
* OTOi: www.otoi.com
* OTOlabs: www.otolabs.com
* OTOnetworks: www.otonetworks.com
* OTOinsights: www.otoinsights.com
Jeremi Karnell
President, One to One Interactive
http://www.onetooneinteractive.com
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