Comments on: The rise and fall of TV advertising? http://www.onetooneinteractive.com/otocorporate-posts/2009/10/06/the-rise-and-fall-of-tv-advertising/ One to One Interactive Sat, 13 Mar 2010 21:13:16 +0000 http://wordpress.org/?v=2.7.1 hourly 1 By: jkarnell http://www.onetooneinteractive.com/otocorporate-posts/2009/10/06/the-rise-and-fall-of-tv-advertising/comment-page-1/#comment-316 jkarnell Tue, 03 Nov 2009 16:35:40 +0000 http://www.onetooneinteractive.com/?p=5881#comment-316 Apple TV and Hulu are two entirely different services. More importantly, Apple TV does not force you to watch any commercials-ever. Thats because you pay for the content (which I am fine with). This device has fundamentally changed my TV viewing habit. I hardly ever watch programmed television any longer. The ability to port programming from my tv to my iPod, iPhone, and computer is the real game changer here. Apple's bigger issue is how/when they introduce the cloud into the mix. This will help with access and rights management. Apple TV and Hulu are two entirely different services. More importantly, Apple TV does not force you to watch any commercials-ever. Thats because you pay for the content (which I am fine with). This device has fundamentally changed my TV viewing habit. I hardly ever watch programmed television any longer. The ability to port programming from my tv to my iPod, iPhone, and computer is the real game changer here. Apple’s bigger issue is how/when they introduce the cloud into the mix. This will help with access and rights management.

]]> By: seo atlanta http://www.onetooneinteractive.com/otocorporate-posts/2009/10/06/the-rise-and-fall-of-tv-advertising/comment-page-1/#comment-315 seo atlanta Tue, 03 Nov 2009 14:26:08 +0000 http://www.onetooneinteractive.com/?p=5881#comment-315 post was very good defined on rise and fall of tv adverstising. i think its all of internet marketing that reduce the importance of tv advertising to very great extent post was very good defined on rise and fall of tv adverstising. i think its all of internet marketing that reduce the importance of tv advertising to very great extent

]]> By: Aaron Bertrand http://www.onetooneinteractive.com/otocorporate-posts/2009/10/06/the-rise-and-fall-of-tv-advertising/comment-page-1/#comment-306 Aaron Bertrand Tue, 06 Oct 2009 16:40:10 +0000 http://www.onetooneinteractive.com/?p=5881#comment-306 I'll make a confession. I often use fast forward instead of skip when watching recorded shows (at least those that still have the commercials). Why? In case there is a new Apple vs. PC commercial I haven't seen, in which case I go back and watch it. Not to be a total fanboy, but I do find them to be about the only funny commercials around these days. I’ll make a confession. I often use fast forward instead of skip when watching recorded shows (at least those that still have the commercials). Why? In case there is a new Apple vs. PC commercial I haven’t seen, in which case I go back and watch it. Not to be a total fanboy, but I do find them to be about the only funny commercials around these days.

]]> By: Mike http://www.onetooneinteractive.com/otocorporate-posts/2009/10/06/the-rise-and-fall-of-tv-advertising/comment-page-1/#comment-304 Mike Tue, 06 Oct 2009 16:00:43 +0000 http://www.onetooneinteractive.com/?p=5881#comment-304 It seems like there are a lot of products that could easily be placed in the content entirely, like beverages, electronics, clothing, etc. The other tactic I'd like to see is advertisements that are actually interesting to watch. Why wait for the superbowl, or the day AFTER the superbowl if it's a good ski year, to see good commercials? -M It seems like there are a lot of products that could easily be placed in the content entirely, like beverages, electronics, clothing, etc. The other tactic I’d like to see is advertisements that are actually interesting to watch. Why wait for the superbowl, or the day AFTER the superbowl if it’s a good ski year, to see good commercials?

-M

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