Webinar: Top iPad Magazine Applications: Customer Experience WinnersOTOinsights presents our latest customer experience research findings for several of the most downloaded iPad magazine applications including Wired, PopSci, GQ, Dwell, and Time.
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Phish iPhone app gets it right
This weekend, I had the opportunity to attend a few Phish concerts. For those unfamiliar with the band, their live shows vary in content. So, you can go to multiple shows and not see the same song twice. But that’s not the point of this post. I’m here to mention how Phish leveraged the variety of their live shows and created an iPhone application that will bring in money from their fanatical phan base for years to come.
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Webinar: New Directions in Communications
As digital marketers, we are truly living in extraordinary times. Web 2.0 and Social Media have left many brands dizzy with a feeling of motion where there is none - an affliction we call digital vertigo. Technology innovation continues to create increasingly sophisticated and complex interaction touch points between brands and their customers.
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UPA2010 - Embracing Cultural DiversityLast week, I had the pleasure of attending and presenting at the annual conference of the Usability Professional Association (UPA). This year, UPA was held in the beautiful city of Munich, Germany which is full of nice people, amazing food, and delicious beer. In this post, I will attempt to summarize the presentations that I attended.
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Mobile Scores with the 2010 World Cup?The 2010 World Cup is just ten days away. This year, FIFA and mobile operators are co-operating to stream every single match live to mobile devices around the world. As a result, this year’s tournament will probably see some of the best and most innovative use of mobile. See some of the mobile content, services and campaigns that we've discovered so far.
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When Will Mobile Micropayments be an Everyday Reality?Back in 2003, MobileLime, a local start up, enabled me to use my phone as a debit card, and rewarded me with mobile coupons from local vendors. I could walk to my video store in Brookline, MA without my wallet, and pay for my videos with my old Samsung flip phone.
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Jeremiah Owyang misses an “M”Ray Wang and Jeremiah Owyang's Social CRM report defines 5 "M"s for socially-enabling an organization: Monitoring, Mapping, Management, Middleware and Measurement. Chris Pointon suggests they missed one: Messaging.
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- Webinar: Top iPad Magazine Applications: Customer Experience Winners
- Phish iPhone app gets it right
- Webinar: New Directions in Communications
- UPA2010 - Embracing Cultural Diversity
- Mobile Scores with the 2010 World Cup?
- When Will Mobile Micropayments be an Everyday Reality?
- Jeremiah Owyang misses an "M"
- OTOlabs May 27th Webinar:
From Email to Universal Messaging:
Reaching the Multichannel Consumer - Spam Filters: Avoiding Them Takes Time and Patience
- The perfect sending day is...