One to One Interactive to Speak at Red Herring East 2006
June 26, 2006
Jeremi Karnell, Co-Founder and President to Discuss Technology Marketing in Roundtable Panel
Charlestown, MA, June 26, 2006 – One to One
Interactive (OTO), a nationally ranked digital marketing services
firm that specializes in connecting leading companies with
customers via digital channels, today announces that Jeremi
Karnell, co-founder and president of One to One, will be a featured
roundtable panelist at the Red Herring East Conference. The
conference takes place June 26th -June 28th at the Charles Hotel in
Boston, MA. Mr. Karnell will be speaking on: “Technology Marketing:
Challenging the "Old Way" of Doing Business,” and other roundtable
participants include: Cliff Conneighton, chief marketing officer,
ATG, Bob Wesley , chief executive officer, MobileLime,
Malcolm Frank, senior vice president, marketing and strategy,
Cognizant, and Larry Weber, founder and chief executive officer, W2
Group.
The East Coast offers a wide scope of intellectual capital
ranging from the most innovative universities and labs to an
outstanding startup and spin-off scene. Moreover, the region is
home to technology and media leaders, many of the most important
players in the financial markets, and capitalizes on a close
linkage to government agencies. Red Herring East is designed as an
exclusive mini-marketplace for a selected group of industry experts
from the East Coast's leading industries.
The event was created to promote hot and promising technology
companies by featuring them, their products and business models in
a centralized forum, to provide an opportunity for start-ups to
showcase their innovation to VCs and other members of the financial
community from within and outside the region, to bring keynote
speakers and panelists from across the country for meaningful,
industry-specific comparisons and insights, to connect top
entrepreneurs, senior executives, technology investors, labs, and
government agencies in the hopes of fostering lasting
relationships, and to spotlight innovative technologies invented in
regional labs wishing to accelerate their time to market.
“One to One Interactive is honored to have Jeremi Karnell
serve on the technology marketing focused roundtable for Red
Herring East 2006,” said Ian Karnell, co-founder and chief
executive officer of One to One Interactive. “Jeremi is viewed as a
thought-leader and innovator in the interactive marketing space,
and his breadth and depth of marketing trends and effective
campaign tools will bring another valuable perspective to the
esteemed panel.”
About One to One Interactive
One to One Interactive has divided its digital marketing
services into three separate entities: OTOi, a segment that focuses
on digital marketing, creative and technology services, OTOLabs,
which provides digital marketing technology solutions and partners,
and OTONetworks, scheduled to launch in Q3 2006, focusing on the
creation and distribution of niche digital media channels to
provide marketers performance based customer lead and acquisition
opportunities. These three entities have positioned One to One
Interactive as the “Next Generation Marketing Solutions Firm of
Choice,” and the Agency of choice for several Fortune 1000
companies.
Contacts:
Jeremi Karnell
One to One Interactive
617.425.7369
jkarnell@onetooneinteractive.com
Chrissy Timreck
Racepoint Group
781.487.4631
ctimreck@racepointgroup.com
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