Philadelphia Flyers Launch New Desktop Communicator To Keep Fans Informed Around The Clock

Philadelphia, PA – Philadelphia Flyers fans now have the opportunity to stay connected to their favorite team around the clock with the Flyers Communicator, a interactive desktop communicator designed to deliver the most up-to-date information to Flyers fans throughout the day. This free service can be downloaded at http://downldcl.adtoolsinc.com/dl?FI=1430.

The communicator, developed by OTOlabs using their ThinkDesktop BDA platform, features day-of-game information and updates, player roster and statistics, post rich media and ticket information. When new content is available, fans will be alerted by a hockey player who skates out and hits a slap shot to the user – the puck contains information about the new content.

“We are always looking for creative mechanisms to streamline the communication between our office and our fans,” said Flyers Vice President of Marketing and Communications Shawn Tilger. “Flyers fans will now be alerted as soon as Flyers news breaks through the Flyers Communicator.”

“The Philadelphia Flyers were looking for new ways to engage their fan base and now with the Flyers Communicator Branded Desktop Application they are able to reach their fans in real time,” said Chris Heitmann, general manager of OTOlabs. “The partnership reflects highly on the ThinkDesktop capabilities and credentials in the BDA space, establishing it as a leader in sports-related desktop applications, while creating a powerful and innovative marketing tool for the Philadelphia Flyers.”

Comcast-Spectacor ( comcast-spectacor.com) is the Philadelphia-based sports and entertainment company which owns the Philadelphia Flyers (NHL), the Philadelphia 76ers (NBA), the Philadelphia Phantoms (AHL), the two arenas in which their teams play, the Wachovia Center and Wachovia Spectrum, four Flyers Skate Zone community ice skating and hockey rinks and Comcast SportsNet Philadelphia. In addition, Comcast-Spectacor is also the principal owner of Global Spectrum, the fastest growing firm in the public assembly management field with more than 50 facilities throughout the United States and Canada; Ovations Food Services, a food and beverage service provider; New Era Tickets, a ticketing and marketing company for public assembly facilities; Front Row Marketing Services, a commercial rights sales company; and 3601 Creative Group, a full-service in-house advertising agency. Comcast-Spectacor also owns the Bowie Baysox, the Delmarva Shorebirds, the Frederick Keys baseball teams, all affiliates of the Baltimore Orioles. In a partnership with Disson Skating, Comcast-Spectacor annually produces 10 nationally televised figure skating spectaculars on NBC.

OTOlabs is the division of One to One Interactive which is focused on beyond-the-browser marketing solutions. The OTOlabs ThinkDesktop technology platform is an integrated turnkey branded desktop application (BDA) development and hosted services environment that enables the rapid and cost-effective deployment and management of custom desktop applications. One to One Interactive also includes OTOi, a division that focuses on digital marketing, creative and technology professional services, and OTONetworks focusing on the creation and distribution of niche digital media channels to provide marketers performance based customer lead and acquisition opportunities. For additional information, please visit the OTOlabs website at http://www.otolabs.com, the One to One Interactive website at http://www.onetooneinteractive.com or the One to One Interactive blog at http://www.otoinsights.com.

FLYERS CONTACT: Jennifer Kron 215-952-5917 (w) 302-229-9569 (c)

OTOLABS CONTACT: Mitchel Ahern 617-425-7362 (w)

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