OTOi Hires David Reiter as Account Director in Life Sciences Practice
May 15, 2007
Boston, MA – OTOi, the digital marketing
agency of the One to One Interactive holding company, announced
today that David Reiter has joined their team as an Account
Director within their Life Sciences Practice. Mr. Reiter will head
up the Glaxo Smith Kline (GSK) client management team and will be
responsible for providing clients with strategic counsel and
marketing guidance. David’s responsibilities will also include
internal team development and mentoring at One to One.
“One to One’s management team is thrilled to have David Reiter
on board.” said Gayatri Bhalla, Group Director of OTOi’s Life
Sciences Practice “He will be an instant contributor to our Glaxo
Smith Kline team, as he comes to us with years of experience
working on GSK and many other pharmaceutical clients at a previous
position..”
Mr. Reiter brings over 10 years of account management and
business development expertise to the One to One Interactive team.
Most recently he worked on the Glaxo Smith Kline, Altabax, and
Trexima accounts for IMC2, an interactive marketing agency in
Dallas, Texas. David has also held positions at VML, Inc. of Dallas
working on the La Quinta and Nokia brands, as well as at Y2
Marketing in Irving, Texas on the York account (York is a
subsidiary of Johnson Controls). Mr. Reiter holds a B.S. in
Business Management from Bradley University.
About One to One Interactive
One to One Interactive is a leading innovative marketing
services, technology, and media company that aims to deepen the
connection between brands and their customers by deploying
state-of-the-art and cutting-edge digital marketing techniques. The
One to One Interactive holding company includes OTOi which focuses
on digital marketing, creative and technology professional
services; OTOlabs whose ThinkDesktop technology platform is an
integrated turnkey branded desktop application (BDA) development
and hosted services environment that enables the rapid and
cost-effective deployment of custom desktop applications; and
OTOnetworks focusing on the creation and distribution of niche
digital media channels to provide marketers with performance based
customer lead and acquisition opportunities. Please visit one of
One to One Interactive’s web sites for more information:
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