Going Green: Otonetworks Launches Eco-Friendly Website
January 18, 2008
Baltimore, MD – OTOnetworks, a performance-based
digital marketing services company, today announced the latest
addition to its network of digital properties, Green Student U (
http://www.greenstudentu.com).
Green Student U introduces today’s students to a wide variety of
global environmental issues by recognizing on-campus green
initiatives and personal success stories, as well as how the world
is being shaped by political environmental reform.
“College students are an important target audience because the
habits and worldviews that they establish today will provide them
with the tools that they need for their future,” said Rob Rex,
Managing Director of OTOnetworks. “By informing students of
up-to-date ecological concerns and providing the advice they need
to tackle those concerns, Green Student U will help advance the
green movement for both current and future generations. The website
will also be a valuable device for relevant brands and other
companies to reach a popular worldwide segment that continues to
grow in numbers.”
Green Student U is the third in a series of student-oriented
websites created by OTOnetworks, following
Student Finance Domain and
Study
Abroad Domain. It is OTOnetworks’ latest site that encourages
online conversation, interaction and social networking between
students through the integration of RSS feeds, comments, podcasts
and other emerging technologies. Topics on the site include
Eco-Lifestyles, Stories and Successes, Our World Today, and Green
Campus. You can also visit the MySpace page at (
http://www.myspace.com/greenstudentu).
About OTOnetworks
OTOnetworks, a
One
to One Interactive company, is dedicated to joining customers
and brands through a series of highly structured and engaging
network sites and digital media. OTOnetworks is a leader in
providing opportunities for marketers to reach the highly
sought-after student market, as well as other audiences that are
engaged through original content and emerging formats such as
podcasts, RSS feeds, widgets, mobile and online conversation.
OTOnetworks also recognizes the needs of advertisers and agencies
that value measurable results, and offers a performance-based model
that targets their top consumer segments.
About One to One Interactive
Complete One-To-One Solutions for Brands, Agencies, and
Publishers
Established in 1997, One to One Interactive is the first
enterprise to assemble a complete solution for brands, agencies,
and publishers executing one-to-one marketing strategies. By
bringing together one of the nation's leading digital marketing
agencies, the worlds most comprehensive portfolio of permission
marketing platforms, unique performance based social media
networks, and cutting edge neuromarketing research techniques, the
companies of One to One Interactive build informed and creative
customer/constituent strategies on the belief that digital media’s
ability to enable engaging one-to-one dialogues is the future of
marketing. Please visit one of One to One Interactive’s web sites
for more information:
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